Online Service

4009676889

Service Hotline

Online customer service
Customer service hotline
400-9676-889
Customer service team:
在线客服
QQ:
Service time:
8:00 - 18:00

Contact Us

Address: Room 1602-1603, Tianyue Building, No. 110, Zhongxin Road, Shajing, Bao'an District, Shenzhen   
Tel::0755-23221413
Web:www.mytxmall.cn
www.61tc.cn

©2017 母婴天下 All Rights Reserved 网站建设:中企动力龙岗   粤ICP备11030267号

About Us

Company Profile
Corporate Culture
Honors

Our History 

News & Charity

Company News

Industry News

Charity

Cooperation 

Partners

Franchise 

展望未来

  • Environment

     

    环境

  • Capacity

     

    容量

  • Present situation

     

    现状

  • Trend

     

    趋势

  • Programme

     

    方案

  • Future

     

    未来

环境

Environment

容量

Capacity

The market size of China's maternal and infant industry in 2013 was 1.43 trillion yuan, an increase of over 15% from 2014 onwards. It reached a scale of 2.23 trillion in 2016, and the growth rate of the online mother and baby market has exceeded four times of the overall growth rate. In 2018, the scale is expected to reach 3.2 trillion. In 2013, the online transaction volume of China's maternal and children's products reached 86.03 billion yuan. It is estimated that by 2017, the scale will have reached 247.2 billion yuan, a compound annual growth rate of 30%. The online channel penetration is further deepened.

现状

Present situation

趋势

Trend

方案

Programme

Mother and Child’s World is dedicated to the research and transformation of the maternal and infant industry for four years

We proposed the innovative 1 + 1 + N + O2O concept store business model

New Concept O2O Store = Service Project + Product Project + Diversified Product Project, transformation to new economy

New economy = service economy + product economy, to promote the economy by serving the economy

O2O Upgrading = online + offline new economic model synchronization

Leading the mainstream of new consumptions such as service consumption, quality consumption, green consumption, online consumption and smart consumption

Create the new retail trend of integrating online, offline, logistics, information flow, service flow, and business formats

To achieve the new service model of online spending, offline experience, demand on call, home delivery O2O

Create a sustained, rapid and healthy new economic model for the development of the maternal and infant industry

New consumption, new retail, new services, new economy——

Thoroughly break the old framework, old thinking and industry dilemma

O2O new concept stores open a new future

Leading products: baby bathing

  • Pediatric massage and medicine bath

  • Amusement park

  • Early education

  • Kids care classes

  • Nutritious meals

  • Maternal and child shopping area

  • Prenatal care

  • Postpartum project

  • Pelvic floor repair

  • Beauty and body

  • Health conservation

  • Yoga and fitness

  • Leisure book bar

  • Beauty and body

  • ...

Baby world flagship store

  • Pediatric massage and medicine bath

  • Amusement park

  • Early education

  • Nutritious meals

  • Postpartum project

  • Pelvic floor repair

  • Health conservation

  • Beauty and body

  • ...

Maternal and world life Museum

  • Pediatric massage and medicine bath

  • Amusement park

  • Early education

  • Nutritious meals

  • Postpartum project

  • Postpartum project

  • Health conservation

  • Beauty and body

  • ...

未来

Future

Supply chain

Disintermediation: we plan to integrate 10,000 high-quality brands.

Channel

Provide omni-channel coverage of online and offline shopping scenarios to meet the differentiated consumption habits of mothers and children, and provide them with undifferentiated services. Online and offline stores effectively complement each other to promote business growth.

(1) Online:

For PCs: to further expand the official e-commerce website - 61 Tongcheng, while using external channels.

For mobile applications: the proportion of APP transactions is increasing, and we will strengthen the cooperation with other mobile terminals to increase entrances.

(2) Offline:

Direct clubs: we plan to develop 100 in the Pearl River Delta, the Yangtze River Delta, the Beijing-Tianjin-Tang Region, and the Silk Road Economic Belt.

Franchise stores: we plan to open 500 new concept stores centered on clubs, flagship stores and experiential stores to integrate the existing maternal and child stores and plan to develop 10,000 of them.

Children's Cultural and Ecological Park: we plan to develop 10 parks nationwide

Sharing

We will develop the shared economy and community economy and build a marketing and sharing platform that includes shopping guide platforms, mother-and-baby communities, infant education tools and online education, to create an interactive system of communities, social and online and offline social shops.

We adopt the win-win concept, to achieve data sharing, inventory sharing, customer resource sharing, and create a sustainable mother and child ecosystem together with investors, brand owners, operators and physical store owners.

New economy

1. To drive customer traffics through products, and improve overall profitability through service. 2. To follow market needs.